How to Migrate a SaaS Landing Page from Squarespace to Hostinger
Updated 2026-06-26 · Hosting Reviews
If you’re ready to migrate SaaS landing page Squarespace to Hostinger, you can do it in a few hours without losing SEO juice or sign‑up data. Below is a no‑fluff guide that covers everything you need: the hosting options, domain handling, platform choice, cost expectations, and the exact steps to get your startup landing page live.
What You Need Before You Start
- Current Squarespace export: a copy of your pages, images, and any custom CSS/JS.
- Domain control: access to your domain registrar (or the ability to transfer it).
- Hosting account: a Hostinger plan that matches your traffic expectations.
- Landing page builder: WordPress with a conversion‑focused theme or a drag‑and‑drop builder like Elementor.
Choosing the Right Hostinger Plan for a Startup & SaaS Site
Hostinger offers three main tiers that work well for SaaS landing pages:
- Shared hosting: Ideal for traffic under 10k monthly visits. Prices typically start around $3‑$5 per month. You get free SSL, one‑click WordPress, and a custom domain included for the first year.
- Cloud hosting: Better for scaling to 20‑30k visits and for faster page loads. Expect a range of $10‑$15 per month. You still get the same easy control panel and free SSL, plus more RAM and CPU.
- VPS hosting: Overkill for most landing pages but useful if you plan to run additional services (e.g., a backend API). Costs start around $20 per month.
For most SaaS startups, the shared plan is sufficient at launch; you can upgrade to cloud hosting the moment you see a sustained traffic increase.
WordPress vs. a Dedicated Website Builder
Both options work on Hostinger, but they serve different needs:
- WordPress: Free, highly extensible, and supports hundreds of conversion‑optimized themes. One‑click install on Hostinger makes it painless. You’ll need a few plugins (SEO, form builder, caching) to match Squarespace’s functionality.
- Website builder (e.g., Hostinger’s Zyro): Drag‑and‑drop, no coding, and includes pre‑made landing‑page blocks. Faster to set up, but less flexible for custom scripts or advanced analytics.
If you already have a Squarespace design you love, exporting to WordPress and recreating the layout with a page builder (Elementor or Gutenberg blocks) gives you the most control and future‑proofs your site.
Speed and Security Basics You Can’t Skip
Even a simple landing page needs fast load times and solid security to keep conversion rates high:
- Free SSL: Hostinger includes it automatically; enable it in the control panel.
- Caching: Use a plugin like LiteSpeed Cache (built into many Hostinger plans) or enable server‑side caching from the dashboard.
- Image optimization: Compress images before uploading or use a plugin that serves WebP.
- CDN: Hostinger offers a free Cloudflare integration—turn it on to reduce latency globally.
These steps keep your page under 2 seconds on most devices, which is crucial for SaaS sign‑up forms.
Step‑by‑Step: Migrate Your SaaS Landing Page
- Export content from Squarespace: In Squarespace, go to Settings → Advanced → Export/Import and download the XML file. Manually download any images or custom CSS that aren’t included.
- Set up Hostinger hosting: Sign up for a shared plan, choose your domain (or transfer it), and activate the free SSL. Use the one‑click WordPress installer.
- Install a conversion‑focused theme: Astra, GeneratePress, or a SaaS‑specific starter template works well. Install Elementor (free) for drag‑and‑drop editing.
- Import content: In WordPress, go to Tools → Import → WordPress and upload the Squarespace XML file. Review each page, re‑assign images, and replace any Squarespace‑only shortcodes with Elementor widgets.
- Recreate forms and sign‑up integrations: Use a form plugin (WPForms or Ninja Forms) and connect to your email marketing or CRM (Mailchimp, HubSpot, etc.). Test the submission flow.
- Configure SEO basics: Install Yoast SEO, set the meta title/description for each page, and submit a new XML sitemap to Google Search Console.
- Enable performance features: Activate LiteSpeed Cache, enable the Cloudflare CDN, and set up image optimization.
- Switch DNS: Point your domain’s A record to Hostinger’s IP address (or change the nameservers to Hostinger’s). Propagation usually finishes within a few hours.
- Test everything: Verify page load speed, form submissions, and mobile responsiveness. Use Google PageSpeed Insights for a quick check.
Once the DNS has propagated, your SaaS landing page is live on Hostinger. You can now monitor traffic, tweak copy, and scale the hosting plan as needed.
FAQ
Will migrating affect my SEO?
If you keep the same URL structure and set up proper 301 redirects for any changed URLs, search rankings will stay intact. The biggest SEO boost comes from faster load times on Hostinger’s servers.
Do I need a developer to complete the migration?
No. The steps above are designed for non‑technical founders. The one‑click WordPress install and Elementor’s visual editor make it possible to finish the migration in a single afternoon.
How much will the whole setup cost?
Initial hosting can be as low as $3‑$5 per month with a free domain for the first year. Add a premium theme ($30‑$60 one‑time) and optional plugins ($0‑$50 per year). Expect total first‑year costs in the $40‑$120 range, depending on the tools you choose.